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13Jul/17Off

Lori Senecal Decides To Gracefully Exit The Advertising Industry

Lori Senecal is a highly successful executive in the advertising industry. She has been in this industry for 20 years and has been a top executive at a number of different agencies. She is presently at the ad agency Crispin Porter + Bogusky, serving as Global Chief Executive since early 2015. She recently announced, though, that she will be resigning from this position at the end of the year and will instead be seeking new opportunities.

The Chairman of this ad agency, Chuck Porter, had nothing but good things to say about her when discussing her resignation. He said that Lori Senecal is a genius at management and creating strong organizational structures. He added that during her time at Crispen Porter + Bogusky they hadn't lost a single client which is an extremely rare achievement nowadays. Not only that but she was able to land some huge advertising contracts such as American Airlines which was a coup for this ad agency.

According to Adweek, when discussing her resignation, Lori Senecal said that she achieved more than she had hoped for during her time at the company. She grew up and started her career in Canada and never imagined being an advertising executive in the United States. Lori is thankful for the opportunities she has had in the industry and is looking forward to her future endeavors. More details can be found on Adweek.

During her career, Lori Senecal has earned a number of industry awards. Ad Age is an influential magazine in this field and in 2014 they named her one of their Women to Watch. Then, in 2016, Ad Age named her as an Agency Executive to Watch. While she has met with a great deal of success in the advertising industry she has decided to leave the field after her role at Crispin Porter + Bogusky comes to an end.

Lori Senecal attended McGill University in Montreal, Quebec. She earned a Bachelor of Commerce, Marketing, and Finance. Her first executive position was at McCann Erickson in New York City. Another company she has been a leader at is MDC Partners where she was the President and Chief Executive Officer.

10Apr/17Off

How One Like Lori Senecal Can Get Ideas For Advertising

Every business requires advertising for success. However, there are issues that people come up with when it comes to find a good ad. However, it is important for people to realize that a lot of great ideas are inspired by other advertising ideas. Therefore, one of the best ways to come up with good ads is to watch other ads as examples. When one sees an ad that they like, then they can use that as a starting point for coming up with their own ad. However, there are a lot of things to consider when it comes to advertising.

One thing to consider is the type of business one is advertising for. If one is advertising for an electronics business, then he has to make sure that his ad suits the electronic industry. It wouldn't be a good idea to try to make an ad that is more suited for household cleaning products for an entertainment company. This could fail to attract the right crowd. This is one of the reasons that it is important for business owners to find people that are very passionate about the craft of advertising. The right ads are always going to increase sales for the business owner.

One of the people that are very passionate about advertising is Lori Senecal. She is someone that is very passionate about bringing high quality advertising campaigns to her customers in a manner that is very efficient. Therefore, it saves businesses a lot of time and money. She is someone who is very calculated. She does not resort to any dramatic displays of emotional behavior. She instead approaches her activities from a logical standpoint. This makes it a lot easier for people to do their jobs. At the same time, customers are impressed at how fast the turnover is.

In a report by PRNewsWire, Lori Senecal has joined advertising agencies and taken them global. One thing that she is hoping to do is show people throughout the world the best way to handle advertising projects. One thing that she does not believe in is wasting a lot of time when it comes to advertising.

You can follow her on twitter.

Read more: http://www1.salary.com/Lori-Senecal-Salary-Bonus-Stock-Options-for-MDC-PARTNERS-INC.html